Everlane
To create hype around the ReNew product launch and inspire consumers to reduce plastic use in their lives, Imprint Projects created a 14-day experiential retail pop-up in SoHo, NY. The 3,000 square-foot space housed an eye-catching art installation of 5,000 discarded plastic water bottles educational displays, and hosted sustainability workshops and discussion panels.
Role: Lead Spatial Designer
Client: Everlane
Project Lead: Imprint Projects
Build: Square Design
Design : Yichen Ke
Awards: The ADC Awards
Client: Everlane
Project Lead: Imprint Projects
Build: Square Design
Design : Yichen Ke
Awards: The ADC Awards
![](https://freight.cargo.site/t/original/i/101fcbc36980fbb35da90484a7fa3e04e940aa1c7dc02197d0e9f437ebee5cf8/Everlane_ReNew_iPad03.jpg)
![](https://freight.cargo.site/t/original/i/0a22e08cf0f95e39a116071c99fbbf1d0ade8f4a0f5a8c3709de7a8d5cb19ff0/Everlane_ReNew_iPad02.jpg)
![](https://freight.cargo.site/t/original/i/e32c37f08f571880569aa9b03b1c8b9ccaadcc9b450bc16be456c2133890ce76/Everlane_ReNew_iPad01.jpg)
![](https://freight.cargo.site/t/original/i/3bd59a0bd2f834a10e97979769c4b24cac228111b2e3b367b90905a840760812/Everlane_ReNew_iPad04.jpg)
![](https://freight.cargo.site/t/original/i/aa9236bb8a90274d34b8dfe455018cdc285c40f77c450d22467b07de37e20982/Everlane_ReNew_iPad05.jpg)
![](https://freight.cargo.site/t/original/i/46463082e26b35a5deca151708a5c5be00dd5840a54cb8d4f433474215054425/Selects_Everlane_ReNewConceptShop_190104_HiRes_28.jpg)
![](https://freight.cargo.site/t/original/i/0b897b5de190222937e7f89d9c427d351c48c3a64e755c871679abc38cf3bc33/Selects_Everlane_ReNewConceptShop_190104_HiRes_36.jpg)
![](https://freight.cargo.site/t/original/i/1969f02ef0609b3aeed1318fe85e9a7accea4a8c548061bbb9a5dce206f4119e/Selects_Everlane_ReNewConceptShop_190104_HiRes_27.jpg)
![](https://freight.cargo.site/t/original/i/ca1a144b5f36d7587e29f947709fec9d08e02932b745c01ba78238b66ec07964/Selects_Everlane_ReNewConceptShop_190104_HiRes_31.jpg)
![](https://freight.cargo.site/t/original/i/4013abf0071489ce285fe3fb4e61b83cd55feaf562e4e3c6b0ae1a8d9afaab22/Selects_Everlane_ReNewConceptShop_190104_HiRes_41.jpg)
![](https://freight.cargo.site/t/original/i/4bf3e5806a239130d3d09d52e78ed29d92c6b1cb54700f009e5cb9ac6c0d9a44/Selects_Everlane_ReNewConceptShop_190104_HiRes_17.jpg)
![](https://freight.cargo.site/t/original/i/794ec94668b1f27b284f0cb2e9d493652ce6d96d49bea3473adb1f92b0886f35/Selects_Everlane_ReNewConceptShop_190104_HiRes_14.jpg)
![](https://freight.cargo.site/t/original/i/6333092293e68dbad9d70c3c757cfd0a835621196fe75f0a9cb617679b9e6c9f/Selects_Everlane_ReNewConceptShop_190104_HiRes_32.jpg)
![](https://freight.cargo.site/t/original/i/eb958747509045276f44a1f7fc52b573b60bb3bdcd717b35ea7db3b9f69af3d2/Everlane_ReNew_Bag02.jpg)